Every year, a multitude of new diets-some new, others resurrected, ripped off, re-arranged or recycled-are unveiled upon millions of people looking for the quickest possible way to lose weight. Diet promoters promise immediate results, and die hard advocates or paid celebrities offer “sincere” and “heartfelt” testimonials of their “success stories” with the respective diet. Many of these diets are conveniently marketed to folks who may already have a negative self-image, as well as those looking for the next fad or scientific-ish sounding diet that will forever change their life!